Adding yarn information

Adding recommended yarns to your pattern can help you to boost sales, as patterns that include yarns in the Materials sections are four times more likely to sell on LoveCrafts.

So how do you do it? Firstly, you’ll need to have entered the Sizing information to be able to add yarns. More on this here.

Once that’s all done, go to Materials > Yarns section and start typing the name of your yarn in the field, then select the correct option from the dropdown menu, avoid typing the whole name free-form as the yarn must match up to our system to be recognised (It’s a particular little thing). Once you have selected the yarn name, thumbnails of the available shades for that yarn will automatically appear in the Shade drop-down menu:

If your design uses more than one shade, please enter them as separate yarns.

Do I have to recommend a yarn you stock?

We recommend you list a yarn we stock as it will help customers find your patterns on our websites. Pattern listings that include a yarn we stock in the ‘Materials’ section are likely to be shown on that yarn page under ‘Patterns featuring this yarn’ and will be seen by more customers. They will also benefit more from yarn promotions run by LoveCrafts.

Additionally, our customers love to be able to buy their patterns and yarns together and regularly get in touch with our Customer Smiles Team to ask for suitable substitutes that we sell.

If your sample was made in a yarn we don’t stock, we’d suggest stating the yarn the sample was made in in the description, so customers know if they are buying the original yarn used or a suitable substitute.

Updated on June 14, 2019

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