We see so many beautiful new designs uploaded every month by indie designers, so we introduced Pattern of the Month as a way to give the new patterns (and their designers) more love.
How it works
Our team of makers picks 10 newly posted patterns, for both knitting and crochet, that have caught our eyes each month. We’ll then add them to a LoveCrafts collection on which our makers can then ‘Favourite’ to vote for.
What turns our eye you might be thinking.. Well, the team takes into account: “makeability” of the pattern, quality of photography, seasonality; please we like to make sure to cover a range of skill-levels and garment types with the selection.
The winning designer (one for each craft) will get a dedicated feature for their pattern in an email newsletter the following month, plus some promotion on our social media accounts. We’ll also add a special ‘Pattern of the Month’ badge to their pattern’s photo on site for the following month. Yippee!
Past winners of Pattern of the Month have experienced a huge increase in sales as a result of the extra exposure the competition brings.